Focus: Providing senior support and training to less experienced staff, marketing plans, advertising plans, single ticket and subscription sales
Bio: With more than 25 years experience in performing arts marketing, Jo Manley brings broad and diverse expertise to performing arts centers, festivals, ballet and dance companies, symphony orchestras, theaters, and theatrical producers throughout the United States as well as internationally. Successful campaigns have encompassed branding, subscription marketing, ticket pricing and packaging/inventory management, single ticket marketing, advertising strategy/planning and media buying, campaign creative direction, content development, social media strategy, broadcast commercial production, public relations strategy and implementation, and promotions. Past clients/employers include the Kennedy Center, National Theatre, Strathmore Performing Arts Center, the Washington Ballet, Ford’s Theatre, Signature Theatre, the National Symphony Orchestra, Shakespeare Theatre Company, Washington National Opera, National Museum of Women in the Arts, and the Washington DC Tourism & Convention Corporation in Washington; the Kimmel Center, Opera Philadelphia, and the Prince Music Theater in Philadelphia; the Adrienne Arsht Center in Miami; the Pittsburgh Cultural Trust; Virginia Arts Festival, Virginia Opera and American Shakespeare Center in Virginia; the Chicago Theatre and the Joffrey Ballet in Chicago; and Reebok Human Rights Foundation in Boston. Other past national and international clients include Cirque du Soleil, Disney Theatricals, NETworks Presentations (U.S.), Bond Theatrical Group, Caracalla Dance Theatre of Lebanon and Hong Kong Dance Company. Ms. Manley served as a writer on “The Kennedy Center Honors” for more than a decade, during which time the annual CBS broadcast won five national Emmy Awards; her other collaborative writing for television has garnered a regional Emmy Award.